Middle East, 6th January 2019: A pioneer in imaging technology and camera equipment’s worldwide since its inception in 1917, Nikon Corporation (Nikon), is pleased to announce its title as ‘official supporter’ of the AFC Asian Cup UAE 2019 (January 5 to February 1, 2019 in UAE) which is governed by the Asian Football Confederation (AFC). Nikon will be seen supporting the spirit of the sport from behind the nets, throughout the tournament.
As an official supporter, the Nikon logo will be conspicuous throughout, appearing on the escort kids’ uniforms, photographers’ bibs and at the field side during the event. In addition, for the professional photographers covering this event, Nikon will set up a service center of Nikon Professional Services (NPS) in Round of 16 and subsequent matches to offer support and services, including equipment check and clean, minor repairs and the loan of equipment.
On this association, Narendra Menon, Managing Director, Nikon Middle East FZE said, “I am pleased and delighted. What could be more exciting and fitting than an association of this stature with an auspicious sporting event such as AFC Asian Cup 2019? This platform allows us to demonstrate the intensity of Nikon equipment’s and technology used in sports photography and videography. It also gives a chance to our end consumers to get hands-on-experience on our latest cameras and lenses and test it in the field.”
Furthermore, Nikon Middle East FZE (NMEF), a subsidiary of Nikon, will conduct on-site promotions to enhance the excitement of the event. At the Booth, there will be a Touch and Try section for our current digital cameras and a photo shooting section used our digital SLR camera. NMEF will provide giveaways when visitors take commemorative photos in this section and post them on social networking sites.
Aiming for the championship of Asia, the 24 teams will participate in the AFC Asian Cup which is a prestigious quadrennial event governed by AFC. Exciting events featuring top athletes from the Asia are expected. Nikon has continued to support the AFC since 2004. Nikon respects athletes who continuously challenge their own limits and wishes to improve the recognition of its brand and also to heighten its value. Nikon will continue to support international sporting events.
Nikon has been a pioneer in optical technology markets worldwide since its inception in 1917. Today, we offer a wide range of products utilizing advanced technologies, from consumer products such as digital cameras, camera-related products and binoculars to industrial precision equipment including FPD and Semiconductor Lithography Systems, microscopes and measuring instruments. In the future, we will take advantage of Nikon’s core competencies for launching new products and also proposing solutions. In addition, we focus on the development of the healthcare business field.
Nikon Middle East FZE distributes consumer and professional digital SLR cameras, NIKKOR lenses, Speedlight’s and system accessories; Nikon COOLPIX compact digital cameras; Nikon Sports Optics, Nikon Mirrorless Z Series cameras and lenses in over 28 countries and regions. For more information, visit http://www.nikon-me.com/en_ME . Connect with Nikon and other photographers on Facebook at https://www.facebook.com/NikonMEA/?brand_redir=206044956073722 and on Instagram at @nikonmea