See life-size jungle animals, build a Mission to Mars wall and win with LEGOLAND® Dubai at world’s largest themed mall
Dubai, 28 July 2020 … Ibn Battuta Mall is stepping into the wild this DSS, with an exclusive, first-in-Dubai LEGO® Brick Safari Exhibition featuring life-size animals and the chance to win amazing prizes.
The world’s largest themed mall is also inviting visitors to help build a space travel-themed LEGO mosaic wall, a tribute to the UAE’s Mission to Mars, which will take up to 80,000 bricks to complete.
Get up and close and personal for a roaring time with 12 animals, made with more than 500,000 LEGO bricks and weighing up to a ton each, from now until 15 August – and you could win a family pass to LEGOLAND® Dubai, which reopens to the public on 23 September.
The menagerie’s largest exhibit is a four metre long, three metre tall woolly mammoth, which took 672 hours to build. Weighing in at one ton, the mammoth stands alongside a tiger, camel, turtle, elephant, sabre tooth tiger, baby elephant, ape, monkey, crocodile and snake.
The animal safari is free to visitors of all ages, with 10 family day passes to LEGOLAND Dubai awaiting the most creative customers. Snap a safari selfie, tag @ibnbattutamall and @legolanddubai @#legomiddleeast for the chance to win.
Live life off the LEGO® wall
Have an out-of-this-world experience at Ibn Battuta’s LEGO® space mosaic wall!
A tribute to the UAE’s Mission to Mars, the 27 square metre space-themed wall will take up to 80,000 bricks to complete – and customers can help to build it.
Spend AED50 at any food or dining outlet to receive your personal, hygienically-packed set of LEGO bricks and be part of the construction until 15 August.
Gail Sangster, Asset Manager at Nakheel Malls, said: “We are excited to bring this very special, first-for-Dubai experience, which will provide endless fun for families and fans of LEGO. The LEGO Brand is adored the world over by people of all ages and our animal safari and space mosaic wall are bound to be a big hit with our customers. We are delighted to partner with the LEGO Group to offer these two unique attractions, which are a natural fit for the travel-related design and theme of Ibn Battuta Mall.”
Urszula Bieganska, Head of LEGO Marketing MEA, added: “We are very proud to team up with Ibn Battuta Mall this DSS. It gives us absolute joy knowing that many kids in the UAE will be able to enjoy the LEGO 3D builds, learn about fabulous animals and be inspired by the space mosaic.”
Ibn Battuta Mall customers can also win AED200,000 worth of prizes, including a brand new car, tablets, smart phones, televisions and dining vouchers this DSS with every spend of AED200 until 29 August.
About Ibn Battuta Mall
Ibn Battuta Mall, is the world’s largest themed mall, attracting more than 21 million visitors a year. Opened in 2005, the mall highlights the travel experiences of legendary 14th Century Arabian explorer Ibn Battuta thorough six themed travel zones – China Court, India Court, Persia Court, Egypt Court, Tunisia Court and Andalusia Court – reflecting the most influential places he visited during his global journey of discovery and exploration.
At Ibn Battuta Mall, shopping, dining and entertainment blend with history, culture and a story of remarkable adventure. The mall currently offers more than 400 retail, dining and entertainment outlets, two food courts, a 21-screen Novo cinema, a Carrefour hypermarket, Sky Zone indoor trampoline park, Switch Bowling, Chuck E Cheese and Fun City, over 4,500 parking spaces. It is directly connected to the Ibn Battuta Mall Metro station and the Premier Inn Ibn Battuta Mall hotel, with the Avani Ibn Battuta hotel two minutes’ walk away.