- The virtual event will focus on restoring and developing buyers’ business connections, growing network, and learning how to make a comeback in the travel industry
- Nearly 50% of registered buyers interested in the Middle East region
- Over 100 exhibitors from the Middle East confirmed so far
Buyers from travel firms around the world can reconnect with established partners, forge new contacts and make business deals at next month’s WTM Virtual (9-11 November) from 7am to 10pm GMT, to allow access to all the different time zones across the globe.
Organisers of the online event aim to host 5,000 pre-selected buyers from a diverse range of companies across the world and from their global database. Of those buyers already registered, almost 50% have expressed an interest in the Middle East region.
To date, over 100 exhibitors from over 10 destinations in the Middle East have confirmed. They include Dubai Tourism, Expo 2020 Dubai, Emaar Entertainment, Jordan Tourism Board, NEOM, RAKTDA and Saudi Tourism Authority, amongst others.
Buyers will have access to free one-to-one meetings, along with other opportunities to meet exhibitors taking part in WTM Virtual and Travel Forward Virtual. Furthermore, they can meet members of the media and influencers from around the world.
Some buyers with spending power in certain sectors will be selected to take part in Speed Networking sessions during London Travel Week.
As well as sealing crucial business contracts for 2021 and beyond, the buyers will be able to learn about key travel trends as the industry recovers, rebuilds and innovates in the wake of the pandemic.
Those who apply will be vetted to ensure they are senior, high-calibre buyers and then they can join the WTM Buyers’ Club.
This will enable free access to the entire WTM Virtual platform, with many opportunities to connect, learn and do business.
The online activities start with London Travel Week (30 October-5 November) which hosts networking and promotional opportunities ahead of the main events during WTM Virtual (9-11 November).
WTM London’s Senior Director Simon Press said: “This will be a vital opportunity for senior buyers to reconnect with valuable contacts in the wake of the pandemic, as we all look to recover and rebuild in 2021.
“Many travel businesses have seen widespread changes in personnel over the course of the COVID-19 crisis so it’s more important than ever for buyers and suppliers to make contact with the right people in order to plan their roadmap to recovery.
“Our number one priority is to facilitate meetings and networking – but another key element will be our conference sessions with thought leaders from across the travel industry. These will help buyers invest in the right products and destinations for growth next year.”
He added: “Although we can’t meet in person this year, the online platform does mean that we can attract a wider variety of buyers than in previous years.
“The WTM Portfolio team has hosted many virtual events in recent months and we have a 40-year track record of holding top-level gatherings, so buyers and suppliers can be confident that they will have a first-rate experience.
“WTM Virtual will be a must-attend event for senior buyers with substantial spending power who want to conduct business, develop trusted partnerships and lay the foundations for a bounce-back in 2021.”
About World Travel Market
World Travel Market (WTM) Portfolio comprises six leading travel events, an online portal and a virtual platform across four continents, generating more than $7.5 billion of industry deals. The events are:
WTM Global Hub, is the new WTM Portfolio online portal created to connect and support travel industry professionals around the world. The resource hub offers the latest guidance and knowledge to help exhibitors, buyers and others in the travel industry face the challenges of the global coronavirus pandemic. WTM Portfolio is tapping into its global network of experts to create content for the hub. https://hub.wtm.com/
WTM Virtual, is the new WTM Portfolio virtual platform, created to offer global delegates the chance to arrange one-to-one virtual meetings to do business, attend conference sessions and roundtables, take part in speed networking and more. WTM Virtual will embrace the global leading travel shows in one platform.
Taking place: Monday 9 to Wednesday 11 November 2020 – Virtual http://london.wtm.com/
London Travel Week, brought to you by WTM London, is the one-stop-shop for event hosts and visitors
to be able to shape the next 12 months of travel together. The festival of events supports the global travel and tourism industry through capturing invaluable news and enhancing industry connections.
Next event: Friday 30 October to Thursday 5 November 2020 – Virtual https://londontravelweek.wtm.com/.
WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. Around 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating over £3.71 billion in travel industry contracts. This year the show will be fully-virtual.
Next event: Monday 9 to Wednesday 11 November 2020 – Virtual http://london.wtm.com/
Travel Forward London is the leading travel technology event, co-located with WTM London. Travel Forward is renowned for showcasing the next-generation technologies for the travel, tourism and hospitality industry. Over 19,000 travel officials and 150+ innovative solution providers attend for 3 days of cutting-edge insights, open debate and unrivalled networking opportunities. The combination of a 2-day conference, interactive exhibition and Start-up showcase makes Travel Forward truly unique. This year the show will be fully-virtual.
Next event: Monday 9 to Wednesday 11 November 2020 – Virtual http://travelforward.wtm.com/
Arabian Travel Market (ATM), now on its 27th year, continues to be the focal point for the Middle East’s resilient and ever-changing travel and tourism landscape and prides itself on being the hub of all travel and tourism ideas – providing a platform to discuss insights on the ever-changing industry, share innovations and unlock endless business opportunities.
Next event: Sunday 16 to Wednesday 19 May 2021 – Dubai World Trade Centre (DWTC)- Sheikh Zayed Rd – Trade Centre 2 – Dubai – United Arab Emirates www.arabiantravelmarket.wtm.com.
WTM Latin America attracts around 19,000 participants – 11,586 unique. The trade show, which takes place in São Paulo, has a worldwide audience that meets to establish the direction of the travel industry. The event is recognised for attracting a high level of professionals from the segment, including buyers and travel agents. It also offers programmes with qualified content and plenty of opportunities for networking and generating business that is relevant to the travel industry
Next event: Tuesday 6 to Thursday 8 April 2021 – Expo Center Norte, São Paulo http://latinamerica.wtm.com/.
WTM Africa launched in 2014 in Cape Town, South Africa. More than 6,000 travel industry professionals attend Africa’s leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors.
Next event: Wednesday 7 to Friday 9 April 2021 – Cape Town International Convention Centre, Cape Town http://africa.wtm.com/.
Reed Exhibitions is a leading global events business. It combines face-to-face with data and digital tools to help customers learn about markets, source products and complete transactions at over 500 events in almost 30 countries across 43 industry sectors, attracting more than 7 million participants. Our events, organized by 35 global offices, leverage industry expertise, large data sets and technology to enable our customers to generate billions of dollars of revenues for the economic development of local markets and national economies around the world. Reed Exhibitions is part of RELX, a global provider of information and analytics for professional and business customers across industries. www.reedexhibitions.com
Reed Travel Exhibitions is the world’s leading travel and tourism event’s organiser with a growing portfolio of more than 20 international travel and tourism trade events in Europe, the Americas, Asia, the Middle East and Africa. Our events are market leaders in their sectors, whether it is global and regional leisure travel trade events, or specialist events for meetings, incentives, conference, events (MICE) industry, business travel, LGBTQ+ travel, luxury travel, travel technology as well as golf and spa travel. We have over 35 years’ experience in organising world-leading travel exhibitions. https://www.reedtravelexhibitions.com/