-du signs Memorandum of Understanding

 with Emirates International Accreditation Centre for future digital services on Dubai Pulse

 du, from Emirates Integrated Telecommunications Company (EITC), has signed a Memorandum of Understanding (MoU) with Emirates International Accreditation Centre (EIAC) at the 40th GITEX Technology Week. The governmental accreditation body selected Dubai Pulse, the next-generation digital operating system and joint initiative headed by Smart Dubai and du, as its cloud service provider of choice. The MOU was finalized during the region’s premier technology event at the exclusive du stand, with the two parties represented by Farid Faraidooni, Chief New Business and Innovation Officer, du, and Amina Ahmed Mohammed, Chief Executive Officer, EIAC.

As the first Dubai Electronic Security Center (DESC)-compliant platform built on innovative technologies, EIAC selected Dubai Pulse to host its future digital services due to its extensive experience and versatile partner ecosystem. The brand-new EIAC digital applications ecosystem is currently being implemented modularly on Dubai Pulse, with integration taking place after identifying the accreditation body’s business discrepancies and eliminating or addressing every counter-productive activity.

EIAC’s digital transformation journey has accelerated substantially in recent times, driven by a well-defined digitalization strategy produced and directed by Dubai Pulse since Q1 2020. Dubai Pulse has successfully digitalized EIAC business operations, optimizing key processes and accelerated its customers’ transformation journeys in the process ahead of meeting 2021 sustainability requirements in line with the Dubai Paperless Strategy. EIAC’s customer touchpoints have also been revamped through new digital channels and workflow automation tools. du has continuously facilitated affordable digital transformation journeys for Dubai government entities, yielding compelling results compared to traditional market players.