-Mall of the Emirates & Kempinski celebrate the 15th year anniversary

 of Stollen Charity Cake sale   

Mall of the Emirates celebrates this season by giving back to the community

Celebrating its 15th year of selling record amounts of the festive German treat, Mall of the Emirates, has partnered with Kempinski Hotel Mall of the Emirates to raise charity funds. Right in time for the season of giving the annual stollen charity cake sale will be hosted on the 11th of December at the Mall of the Emirates’ Central Galleria. This year a 700-metre stollen cake will be available for guests to purchase and contribute to the cause for the community to share a smile in this fun family day. All proceeds will go to Dubai Centre of Special needs.

Hussain Moosa, Majid Al Futtaim Properties – Director, Mall of the Emirates, said, “This year, celebrating togetherness with family and friends is more important than ever. It’s wonderful to see the return of our annual Stollen Charity Cake Sale for the 15th year and being able to celebrate with our guests and give back to the community. We’re proud of the role Majid Al Futtaim is playing in pioneering such unique experiences – a testament of our ability to adapt and evolve in current times without compromising on the experiences we offer. Our priority is to keep our customers safe where we put in place extensive measures to ensure that everyone can enjoy the holiday season in a safe way and creating great moments for everyone, every day.”

Slim Zaiane, General Manager, Kempinski Hotel Mall of the Emirates, said: “We are truly delighted to have organized the annual Stollen Charity Cake Sale for the 15th year with Mall of the Emirates. The festive season is all about bringing loved ones together and making dreams come true while giving back to the community.”

Mall of the Emirates are exceeding recommended health and safety guidelines and has implemented an all-encompassing sanitisation and physical distancing plan to ensure that guests can enjoy a comfortable experience with added peace of mind.

 About Majid Al Futtaim

Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.

A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 16 international markets, employing more than 44,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.

Majid Al Futtaim owns and operates 27 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighbourhood centres, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in a number of markets across the Middle East, Africa and Asia, operating a portfolio of more than 300 outlets.

Majid Al Futtaim operates more than 500 VOX Cinemas screens and 37 Magic Planet family entertainment centres across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai, iFly Dubai, Dreamscape and Ski Egypt, among others. The Company is parent to the consumer finance company ‘Najm’, and a Fashion, Home and Specialty retail business representing international brands such as Abercrombie & Fitch, Hollister, AllSaints, lululemon athletica, Crate & Barrel, Maisons du Monde and LEGO. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management.