Natuzzi’s Argo collection – An artistic expression of Harmony

A deep dive into the iconic new collection by designer Paola Navone

Product designer, interior decorator, art director and architect Paola Navone envisioned living art when designing her collection Argo. An expression meant to immediately bring to mind Puglia, Italy – the birth home of the Natuzzi Italia Brand – Navone wanted her pieces to represent a love letter to the Mediterranean setting.

With large solid pieces and fabric representing sunny skies, azure beaches and summer feels, Argo is Natuzzi at its finest. When the art is expressive, edgy and practical – a collage of elements that tells a story and defines any living space it is displayed in.


For the Argo collection, Navone takes her inspiration from Mediterranean colours and traditions, creating a collection focusing on simplicity and details which evokes a peaceful and relaxed lifestyle and a way of relating to the Earth and to Mother Nature. The Sleeping Argo chaise longue, with a hospitable and welcoming spirit, flows sinuously to accommodate different resting position thanks to the cutting-edge electric mechanisms, operated using touch buttons.

ARGO COLLECTION – sofa and armchair

With its cloud like dimensions and design, Argo is softness by definition – a lush inviting piece that basically pleads with you to sink into its padding and embrace the notion of total relaxation on a living breathing piece of art.


Founded in 1959 by Pasquale Natuzzi, the Natuzzi Group designs, manufactures and sells an extensive collection of sofas, armchairs, furniture and home furnishing accessories. The Natuzzi Group is the largest Italian furniture company and the only global player in the sector, with 7 production plants, 12 sales offices and over 1,200 points of sale across the world. Ethics and social responsibility, innovation, industrial know-how and the integrated management of the entire value chain are the strengths that have made the Natuzzi Group the market leader. Natuzzi S.p.A. has been listed on the New York Stock Exchange since 13 May 1993. The Group is certified ISO 9001 and 14001.