ITALY boosts UAE’s dental practices and infrastructure through innovation and technology 

ITALY boosts UAE’s dental practices and infrastructure through innovation and technology 

Puts a spotlight on the innovative approach towards technology, products and machinery in dentistry with 20% representation at the ongoing UAE International Dental Conference & Arab Dental Exhibition AEEDC Dubai

 The future of dentistry looks very different than the practice of today, as seen at the Italian Trade Agency pavilion at AEEDC Dubai 2021, which was officially opened this morning by His Excellency Nicola Lener, Ambassador of Italy to the UAE in the presence of Giuseppe Finocchiaro, Italian Consul-General in Dubai; Amedeo Scarpa, Italian Trade Commissioner; Gianfranco Berrutti, Vice President of Italian Dental Industries Association (UNIDI) and President of European Dental Federation (FIDE) and Fabio Catellani, UNIDI foreign office representative.

Starting today until Thursday 1 July at the Dubai World Trade Centre, a total of 54 Italian companies are showcasing some of the latest innovations in the field of dentistry, including high-calibre equipment, solutions, and consumables that feature advanced technologies. Inside Hall 4, the Italian Trade Agency pavilion, supported by the Italian Ministry of Foreign Affairs and International Cooperation (MAECI), houses 35 SMEs that are associated with the Italian Dental Industry Association (UNIDI).

His Excellency Nicola Lener commented, “Despite the challenges faced last
year during the pandemic, the Italian dental industry continued to innovate and develop
new technologies, confirming its leadership in the UAE market. Indeed, with over 24 million
Euros worth of products supplied to the UAE in 2020, Italy was the number one supplier of
dental equipment with over one third of the market share (34 per cent).”إيطاليا تعزز ممارسات طب الأسنان ومعداته في دولة الإمارات

Amedeo Scarpa, Italian Trade Commissioner to the UAE, said: “Like any other industry, technology is a core component and has transformed dentistry over the years. Italy has become a highly preferred country for medical and dental educational programs, proving Italian excellence in this sector. On the other hand, our strong trade relations with the UAE continue as we supply the market needs, to help build a modern infrastructure and broaden access to dental care, also in pandemic times, when safety precautions and costs put on the field a new challenge for bilateral win-win cooperation.”

He continues, “Italy remains to be the number one supplier of dental equipment to the UAE, increased 11 per cent exports of dental hygiene products worth over 7.5 million Euros in 2020, and exported another 7.5 million Euros worth of special furniture for medicine, surgery and dentistry.

“At AEEDC Dubai 2021, ITALY looks forward to presenting its excellence in dentistry with new breakthroughs and solutions that integrate workflow of dental treatments – in order to equip the UAE with latest technology and keep high quality standards in the dental sector,” said Scarpa.

Gianfranco Berrutti, Vice President of Italian Dental Industries Association (UNIDI) and President of European Dental Federation (FIDE), concluded, ‘’We are proud to start again from where we left off. Italy is a great country, one of the leading exporters in the dental field to the Gulf. We don’t have great expectations in terms of immediate return of the investment but we are sure that Dubai is the place to be today.’’

For further information please check the  exhibitors’ catalogue or follow the Italian exhibitors on Twitter, Instagram @ITADubai and LinkedIn: ITA – Dubai Office.

The 35 companies who will be present at the ITA pavilion at AEEDC Dubai 2021 are as follows:

  1. 88dent by 8853 S.p.A. 88dent.com
  2. ADVAN S.R.L. advanimplantology.com
  3. ANDREW MEDICAL S.R.L. andrewmedical.com
  4. ARIES MEDICAL SRL aries-online.com
  5. BART MEDICAL S.R.L. bartmedical.com
  6. C-TECH IMPLANT SRL c-tech-implant.com
  7. CIMSYSTEM cimsystem.com
  8. N.CE.P.T. SRL www.zirconiaconcept.it
  9. COPEGA copega.It
  10. DENTAL TECH SRL dentaltechitalia.com
  11. DENTALFARM SRL dentalfarm.it
  12. EASYFOR easyfor.it
  13. ESQUIRE esquire.itinfo
  14. EUROCOM eurocompn.com
  15. EUROCOMPRESS eurocompress.it
  16. FLOTECNO SRL flotecno.it
  17. COMM SRL www.gcomm-online.com
  18. GALBIATI 1935 SRL galbiati.com
  19. GENTILIN SRL gentilinair.com
  20. GF DENTAL gfdental.it
  21. IDS Spa blancone.eu/en
  22. KRISTAL S.R.L. kristalsrl.net
  23. MAJOR PRODOTTI DENTARI S.P.A. majordental.com
  24. MEDIA LAB S.p.A. mlsw.com
  25. MGF mgfcompressors.com
  26. PIERREL PHARMA SRL orabloc.comwww.goccles.com 
  27. REDDISH STONE S.r.l. Group-rs.com
  28. RHEIN83 S.R.L. rhein83.com
  29. SIA ORTHODONTIC MANUFACTURER SRL siaorthodontics.com
  30. SISMA S.p.A. sisma.com
  31. SMILER PRO SRL smilerpro.com
  32. SWISS & WEGMAN SRL swiss-wegman.com
  33. TEETHLINE SRL – LEONARDO leonardodental.com
  34. TUEOR SERVIZI SRL tueorservizi.it
  35. YNDETECH SRL yndetech.com

Italian Trade Agency – ITA

The Italian Trade Agency is the Government agency which promotes the globalization of Italian firms, under the aegis of the Ministry of Economic Development, in collaboration with the Ministry of Foreign Affairs. ITA helps to develop, facilitate and promote Italian economic and trade relations with foreign countries, focusing on the needs of SMEs, their associations and partnerships. ITA sustains Italian firms in their internationalization process, promoting the marketing of Italian goods and services as well as the image of “Made in Italy” products around the world, while facilitating outward Italian investments and encouraging FDI attraction into Italy. ITA provides information, support and consultancy services to Italian companies on foreign markets, in order to foster exports and economic cooperation in all sectors, with the objective of increasing the effectiveness of their presence on international markets. ITA works closely with the Italian Regions, the network of Italian Chambers of Commerce, business organizations and other public and private entities. ITA’s headquarters are based in Rome and it works through a large network of offices around the world which are acknowledged as “Trade Promotion Offices” of Italy’s Embassies or Consulates.