By Alaa Shata, Regional Brand Manager
Dubai, UAE, 30 April 2025: The UAE is rapidly accelerating toward a future where smart mobility is no longer a vision, but a vital national priority. As part of its Net Zero 2050 Strategy, the country is investing in low-emission transport systems, intelligent infrastructure, and next-generation technologies that promise to reshape the region’s urban landscape.
Also, Roads & Transport Authority (RTA) has announced plans to transit 100% of its public transport to zero-emission vehicles by 2050—a clear indicator of how seriously it is addressing sustainability through mobility reform.
Yet this transformation is not driven by policy alone. The UAE is home to one of the world’s most digitally connected populations, consumers here demand expect intelligent, connected, and sustainable mobility experiences. And brands that can meet this demand are finding fertile ground for growth.
This is precisely where OMODA & JAECOO have entered the scene—not simply as new players in the automotive market, but as strategic contributors to the UAE’s smart mobility ecosystem.
Earlier this year, OMODA & JAECOO officially launched in the UAE with three flagship models designed for a new generation of drivers: the intelligent and tech-forward OMODA C5, the versatile JAECOO J7, and the premium off-road-capable JAECOO J8. These vehicles bring together artificial intelligence, advanced driver assistance systems, and a design language tailored to digital lifestyles. With features like AI-powered cockpits, adaptive driving modes, and elevated in-cabin connectivity, they represent a clear shift toward more experiential, future-focused driving.
But the brands’ commitment extends far beyond their vehicles. Through a strategic partnership with global logistics leader Maersk, OMODA & JAECOO have established a 12,000-square-meter regional spare parts distribution hub in Jebel Ali Free Zone (JAFZA)—the largest of its kind in the Middle East for a Chinese automotive brand. This facility ensures 100% spare parts availability and delivery within 24 to 48 hours, setting new benchmarks for aftersales support and operational readiness in the region.
Their UAE strategy is underpinned by a strong local presence through partnerships with AutoRun (Dubai), MAHY Khoory Automotive (Abu Dhabi), and Galadari Automobiles (Northern Emirates)—ensuring nationwide access, support, and customer engagement.
Last but not least, OMODA & JAECOO is not simply introducing cars—they’re delivering an ecosystem of intelligent mobility built on innovation, service, and user-centric design. Their approach reflects a broader global shift: where success in the automotive industry is no longer defined solely by horsepower or pricing, but by how well a brand integrates with people’s lives, values, and aspirations.
As the UAE continues its journey toward becoming a global hub for smart and sustainable transport, OMODA & JAECOO aligns with national goals, anticipates user needs, and invests in long-term infrastructure. This will definitely play a central role in shaping the future of mobility across the region.