Five designs to flaunt and flatter curves

Five designs to flaunt and flatter curves

Creating a great wardrobe is all about stocking it with quality clothes that fit. No matter what shape or size you are, there are a number of staple colours and designs that make any shape and measurements look good. Looking fabulous means dressing for your body type and drawing attention to areas that make you feel good about yourself, in any kind of clothing. Are you having a fashion problem because you’re more on the curvy side? If you have this dilemma, worry no more. Experts at Max Fashion are here…

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KACHINS PRESENTS SS’20 LOOKS WITH UAE BASED BLOGGER, RASHWAN

KACHINS PRESENTS SS’20 LOOKS WITH UAE BASED BLOGGER, RASHWAN

The three dominating words of Spring Summer 2020 style are pastel, airy and light, but how do they translate to menswear? With the perfect colour palette, most luxurious fabrics, impeccable tailoring and an outstanding eye for detail, the team at Kachins has created suits that truly embody the essence of the Spring Summer season. In collaboration with renowned UAE based blogger Rashwan, the Kachins team designed three suits that would appropriately reflect the light mood of the spring season while maintaining that sense of adventure and elegance. A hard act…

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WHITE ESSENTIALS

WHITE ESSENTIALS

Cool, crisp, timeless but always timely. White in all its shades, from optic to ivory, is the highest expression of a versatile warm-weather elegance. Light layers play with textures, volumes and subtle nuances for a sophisticated take on tonal dressing. Rustic surfaces evocative of handmade carpets, fringes and jacquard knits are countered by flowing, fluid fabrics. Airy in white –the trench, a yarn-dyed linen suit, breezy dresses, double-breasted blazers – are true Weekend Max Mara staples to mix-and-match with a compelling contrast of feminine-masculine. Hello, summer

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PURIFICACION GRACIA INTRODUCES THE 360 BAG

PURIFICACION GRACIA INTRODUCES THE 360 BAG

Bringing together the world of fashion and art, Spanish fashion house Purificacion Garcia has created a new iconic piece, the 360 bag, to be added to the brand’s recognizable leather goods line. Based on a classic shopping format, the brand gave it a twist and created a new avant-garde, minimal design based on the concepts of the brand, Purificacion Garcia’s DNA. PG with a twist! The pattern stands out due to the difficulty of joining 3 pieces that revolve around the bag and are entangled with each other. The technique used in…

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Hala China to showcase emerging UAE-based fashion talent at first virtual China Fashion Week

Hala China to showcase emerging UAE-based fashion talent at first virtual China Fashion Week

First-of-its-kind virtual exhibition in 22-year history of China Fashion Week marks partnership with China Fashion Association Independent designers, brands from across six continents to participate in global digital event Participants’ video-content will be streamed on China’s largest luxury e-commerce site – Secoo’s digital platforms Virtual platform to spotlight rise of e-tailers, focus on recovery of luxury fashion in China Dubai-UAE, 29 April 2020 – Hala China will showcase emerging local fashion talent from across the UAE as part of the first-ever completely virtual China Fashion Week, marking the robust partnership…

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Mintsa launches Ramadan collection with free delivery across the UAE

Mintsa launches Ramadan collection with free delivery across the UAE

26 April 2020, Dubai, UAE: During a time of peaceful reflection, Mintsa is bringing life to “Earth Generation,’ in its new collection of stunning clutches and bags, available for free delivery across the UAE. Mintsa’s designs have always been pieces of art, and 2020 will be no different. Its inspiration comes from the most awe-inspiring elements nature, with the collection’s designs encapsulating the significance of the flora and fauna and a colour palette embodying the mesmerizing hues of spring and summer flowers. The materials, patterns and colours are all inspired…

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Max Fashion: 10 low-cost loungewear and sleepwear pieces for the family this Ramadan

Max Fashion: 10 low-cost loungewear and sleepwear pieces for the family this Ramadan

Ramadan is fast approaching, and comfortable clothing feels more essential than most years for this special period of reflection. As the largest value fashion retail chain in the Middle East, Max Fashion has a range of convenient and comfortable items of clothing at great value. Here we list 10 of our top loungewear and nightwear items, currently available at www.maxfashion.com that will ensure you will relax and sleep in comfort while staying at home throughout Ramadan: Solid sleeveless sleep dress with v-neck and lace detail – rendering comfort at all…

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Ramadan & Eid picks by Lacoste

Ramadan & Eid picks by Lacoste

LACOSTE has selected versatile outfits from their ready-to-wear collection exclusively for their customers in the Middle East to celebrate in style throughout the Holy month. The selection includes stylish pieces from women, men and children. Minimal shapes as well as clean cuts are the defining traits for the season and the collection’s modernism is amplified by proposing a selection of up to date outfits in exquisite fabrics, designs and motifs, unfolding colorful garments. In addition, the brand has created a selection of coordinating pieces that both father and sons can…

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WE’RE SHARING A FREE PAIR FOR HEALTHCARE

WE’RE SHARING A FREE PAIR FOR HEALTHCARE

As a pioneer in casual footwear, our goal as a brand has always been to keep people comfortable in their own shoes and now, in the face of adversity, there are certain individuals who need that comfort now more than ever. They are undoubtedly the healthcare workers, who relentlessly serve humanity through the toughest of times. Healthcare workers have our deepest respect, and we are humbled to be able to show them some love during this unprecedented time. Crocs is happy to gift a free pair of shoes to the…

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Mall of the Emirates is bringing Spring Summer Trends straight to shoppers’ doorsteps

Mall of the Emirates is bringing Spring Summer Trends straight to shoppers’ doorsteps

Dubai, UAE, 15April2020:Mall of the Emirates haslaunched a new online platform that ensures consumers who eagerly awaited the new Spring Summer 2020 collections can continue to shop the latest arrivals from the mall’s fashion, beauty, and luxurybrands. TrendsAtYour Doorstep, will provide residents in Dubai with a seamless online shopping experience. Customers can now for the first time everperuse the latest Spring Summer 2020 collections from the comfort of their homes and reserve their favourite picks for delivery. With close support from Majid Al Futtaim, select brands fromMall of the Emirates…

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Max Fashion: 8 bargain wardrobe stay-home essentials every man must own

Max Fashion: 8 bargain wardrobe stay-home essentials every man must own

Whether you’re clearing out your entire wardrobe or just filling in the gaps, putting together some comfy stay-home outfits need not take a lot thought and time. By making sure the essential pieces are there, personal flair can then be built later. Even for a guy with a natural fashion sense, it is not always easy to figure out what works and what doesn’t. Style experts at Max Fashion have compiled an essentials clothing list to nail the must-haves, so that staying home until further notice can be done with…

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Marks & Spencer launches its first e-catalogue

Marks & Spencer launches its first e-catalogue

In a first for the Marks & Spencer brand in the Middle East, the British retailer has launched its brand-new e-catalogue, featuring its clothing, beauty and homeware range. The e-catalogue is available here and offers customers a selection of items available for order via telephone which will be delivered direct to customers doors. The catalogue gives customers access to the brand’s specially curated weekly edit of 250 Marks & Spencer favourites and for those looking for specific Marks & Spencer products which may not be included in the catalogue, can…

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Bringing together the world of fashion and art, Spanish fashion house Purificacion Garcia has curated a special collection of versatile pieces for the Holy Month of Ramadan.

Bringing together the world of fashion and art, Spanish fashion house Purificacion Garcia has curated a special collection of versatile pieces for the Holy Month of Ramadan.

The collection’s elegance is amplified by proposing a stunning selection of creative designs, exquisite fabrics, unfolding colorful garments including a playful floral print. Minimal shapes are the defining traits for the season and the collection’s free-flowing fabrics used offer easy-to-wear glamour – This beautiful collection will be able to carry you from the Ramadan season to your Eid travels – embodying the true spirit of the season. Highlights of the collection include masterfully embellished calfskin bags from Purificacion Garcia’s renown designs such as the Homenaje Acolchado, Bacoli and Varnish bags,…

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Max Fashion: new Ramadan collections make style and comfort the priority at a time of reflection

Max Fashion: new Ramadan collections make style and comfort the priority at a time of reflection

Ramadan is just around the corner and at a more challenging time the need for reflection requires comfortable but appealing indoor clothing. The new Max Fashion collections set to launch in April are suitable for staying at home, while ensuring there is no need to compromise in style. Max Fashion is embracing the principles of Ramadan by celebrating family and community at home with a focus on trends that offer great value and availability online. Brand new collections Ramadan Ready, Dusk to Dawn and Spice n Nice ensure that the…

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Kristina Fidelskaya Press Release AW2020 “DREAM”

كريستينا فيدلسكايا Kristina Fidelskaya خريف وشتاء 2020 “حلم” DREAM

For the Autumn-Winter 2020 collection, Kristina Fidelskaya draws inspiration from a poetic world where past, present and future combine. A nostalgic modernist view of the future. The 2020 AW collection is named “DREAM” to evoke the feelings of Happiness, Hope and Belief. This collection is inspired by having a dream, working on your dream and making your dream a reality. It’s about energy and inspiration, to do all you do in the best possible way. The storyline for this season takes place between Paris and Florence in the 70’s &…

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Power to the littles: princesses and superheroes land at Max Fashion

Power to the littles: princesses and superheroes land at Max Fashion

As the GCC summer draws closer, it is becoming that time of year for a wardrobe overhaul. Max Fashion has got you covered with an all new collection of enviable clothing to see little ones through brighter days, warmer weather and higher temperatures. Trendy, fashion-forward, and authentic character apparel is a great opportunity for adorable children to express their fandom and individuality. Finding fun character clothing for little ones can be a challenge but not anymore. From heroes to heroines, the brand new Max Fashion superheroes and princess range for…

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Borjan Launches its Striking Spring-Summer 2020 Collection

Borjan Launches its Striking Spring-Summer 2020 Collection

23 March 2020, Dubai and Sharjah – Borjan, an international footwear and accessories brand, has launched its exclusive spring-summer 2020 collection. The collection, featuring signature pieces for men and women, is inspired by reptilian and futuristic aesthetics. With a color palette that’s mostly neutral and pastel, the collection also features distinct must-have pieces. Futuristic fashion: Borjan’s spring-summer collection celebrates metallic and transparent materials. Create a dramatic sense of mystery with these enigmatic pieces that’s sure to turn heads the moment you walk into a room. Into the jungle: Featuring fierce…

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Desk to dinner, gym to the great outdoors – Borjan has shoes for every occasion

Desk to dinner, gym to the great outdoors – Borjan has shoes for every occasion

12th February 2020, Dubai – With a penchant for traditional and trendy patterns, Borjan offers footwear for every occasion. The brand’s signature designs are inspired by modern elegance, timeless trends, and functionality. With footwear and accessories as its hero products, Borjan’s diverse range of footwear ranges from modern chic to classic and sophisticated. A renowned brand from more than two decades with 120 outlets in 60 cities across Pakistan, Borjan has set foot into the GCC market. Borjan, staying true to its aesthetic vision, established its first outlet in the…

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REEBOK WILL CHANNEL THE ENERGY IN EVERY STEP WITH THE LAUNCH OF THE TRANSFORMATIVE ZIGKINETICA

REEBOK WILL CHANNEL THE ENERGY IN EVERY STEP WITH THE LAUNCH OF THE TRANSFORMATIVE ZIGKINETICA

February 2020 –Today, Reebok announces the launch of ZIGKINETICA, a transformative new silhouette that channels and returns energy with every stride you take. ZIGKINETICAhas dropped globally on February 21st, 2020. ZIGKINETICA will debut with an ad starring legendary mixed martial artist Khabib Nurmagomedov, in which Khabib channels the transformative power of the shoe to deliver a power-packed punch that wipes out the world’s energy supply.The launch marks the nextphase in Reebok’s “Sport the Unexpected” campaign,celebrating bold risk takers who reshape culture by being anything but expected. “I really like wearing…

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Mall of the Emirates presents the region’s first ever food festival curated by beauty and luxury brands

Mall of the Emirates presents the region’s first ever food festival curated by beauty and luxury brands

Feast on beauty as renowned brands serve mouth-watering creations during Dubai Food Festival Shoppers earn double SHARE points on all F&B and beauty buys during the festival Dubai, UAE, 09 March 2020: In a unique twist for Dubai Food Festival, the worlds of beauty, luxury, and dining have converged as Mall of the Emirates hosts an array of pop-up culinary concepts curated exclusively by some of the mall’s internationally renowned brands. Until 14 March, select beauty and luxury brands are offering their own stylish selection of food and beverage options…

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