This January, Radisson Blu Hotel Dubai Deira Creek transforms into the epicentre of one of the city’s most ambitious culinary spectacles with The Dubai Big Cheese Experience, a multi-day celebration dedicated to the world’s most beloved delicacy. Bringing together scale, craftsmanship and international flair, the event will culminate in an official Guinness World Records™ attempt for the Largest Showcase of Cheese Varieties ever assembled.
Scheduled for 28 January 2026, the Guinness World Records™ official attempt will take place at Radisson Blu Hotel, Dubai Deira Creek, coinciding with Gulfood and marking a significant moment for the global cheese industry. Hosted at Dubai’s first five-star hotel, now celebrating its 50th anniversary, the showcase will welcome culinary professionals, members of international culinary guilds and acclaimed chefs, including Michelin-starred figures. More than two tonnes of cheese will be presented in an ambitious display aiming to surpass the existing world record of 1,001 varieties, with representation from all major cheese-producing regions, including France, Italy, the United Kingdom, Spain, the United States and the GCC.
The official attempt is staged as part of Date-a-Cheese, the international food festival created and organised by Argos Start LLC, which celebrates the pairing of world cheeses with palm dates, a powerful symbol of the UAE’s cultural heritage. Organised in collaboration with the Emirates Culinary Guild, the official association of professional chefs in the UAE, and Elie Makhlouf, international cheese expert, with the support of Greenhouse Foodstuff LLC, the attempt forms part of a wider programme that also includes The Art of Serving Cheese Awards, a groundbreaking competition recognising innovation, creativity and diversity across hotels, restaurants and catering. Featuring iconic styles such as Comté, Camembert, Gruyère, Cheddar, Feta and Halloumi, the installation will stand as a tribute to the craftsmanship, heritage and global reach of cheese.
Following the record attempt, The Dubai Big Cheese Experience opens its doors to the public on 30th and 31st January, running nightly from 6 PM to 11 PM. Initiated and hosted by Radisson Blu Hotel Dubai Deira Creek, the event invites cheese lovers to immerse themselves in a festive, late-night atmosphere where abundance and discovery take centre stage. Day passes are priced at AED 99, while a two-day pass is available for AED 189, offering exceptional access to one of Dubai’s most distinctive food experiences.
Overlooking the historic Dubai Creek, Radisson Blu Hotel Dubai Deira Creek is one of the city’s most established landmarks, known for its timeless elegance, vibrant dining scene and legacy of hosting high-profile social and culinary events. With its blend of classic architecture, waterfront views and contemporary service, the hotel provides a fitting stage for an experience that celebrates both tradition and spectacle.
With its record-breaking ambition and global culinary reach, The Dubai Big Cheese Experience positions the hotel once again at the forefront of Dubai’s dynamic food and hospitality landscape, offering guests a rare opportunity to witness history in the making, one slice at a time.
ABOUT RADISSON BLU
Radisson Blu is an upper upscale hotel brand that delivers positive and personalized service in stylish spaces. Characterized by attention to small details and the Yes I Can! service philosophy, Radisson Blu hotels are designed to make a big difference and inspire unforgettable experiences with every stay. Through personalized service and local nuances, each stay at a Radisson Blu hotel becomes a true meaningful and memorable experience. Radisson Blu hotels can be found in major cities, key airport gateways, and leisure destinations. Guests and professional business partners can enhance their experience with Radisson Blu by participating in Radisson Rewards, an international loyalty program offering exceptional benefits and rewards.
Radisson Blu is part of the Radisson family of brands, which also includes Radisson Collection, art’otel Radisson, Radisson RED, Radisson Individuals, Park Plaza, Park Inn by Radisson, Country Inn & Suites by Radisson, and prizeotel brought together under one commercial umbrella brand Radisson Hotels.
For reservations and more information, visit our website. Or connect with Radisson Blu on:
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RADISSON HOTEL GROUP
Radisson Hotel Group is an international hotel group, operating in EMEA and APAC with over 1,320 hotels in operation and under development in +95 countries. The international hotel group is rapidly expanding with a plan to significantly grow the portfolio. The Group’s overarching brand promise is Every Moment Matters with a signature Yes I Can! service ethos.
The Radisson family of brands portfolio includes Radisson Collection, art’otel, Radisson Blu, Radisson, Radisson RED, Radisson Individuals, Park Plaza, Park Inn by Radisson, Country Inn & Suites by Radisson, and prizeotel brought together under one commercial umbrella brand Radisson Hotels.
Radisson Rewards is Radisson Hotel Group’s loyalty program, which delivers an elevated experience that makes Every Moment Matter. As the most streamlined program in the sector, members enjoy exceptional advantages and can access their benefits from day one across a wide range of hotels in Europe, Middle East, Africa, and Asia Pacific.
Radisson Meetings provides tailored solutions for any event or meeting, including hybrid solutions placing guests and their needs at the heart of its offer. Radisson Meetings is built around three strong service commitments: Personal, Professional and Memorable, while delivering on the brilliant basics and being uniquely 100% Carbon Neutral.
At Radisson Hotel Group we care for people, communities and planet and aim to be Net Zero by 2050 based on the approved near-term Science Based Targets. With unique solutions such as 100% carbon neutral Radisson Meetings, we make sustainable hotel stays easy. To facilitate sustainable travel choices, all our hotels are becoming verified on Hotel Sustainability Basics.
The health and safety of guests and team members remain a top priority for Radisson Hotel Group. All properties across the Group’s portfolio are subject to health and safety requirements, ensuring we always care for our guests and team members.
For more information, visit our corporate website. Or connect with Radisson Hotels on:
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