adidas reinforces inclusivity in swimming with launch of ITS first full-cover swimwear collection

“أديداس” تطلق مجموعة FULL-COVER SWIMWEAR الجديدة من ملابس السباحة

 embargoed until 10th june 2021 09:00 AM UAE adidas reinforces inclusivity in swimming with launch of ITS first full-cover swimwear collection The debut Full-Cover Collection is designed for those who – whether for personal choice or cultural reasons – otherwise face limited performance options adidas’ expertise in design, fabrics and features, delivers a comfortable and technical swimming experience for every woman The new campaign, Beyond the Surface, celebrates how water accepts everyone unconditionally, and is fronted by Sudanese-British spoken word-poet and sport inclusivity activist, Asma Elbadawi Driven by the belief…