{:en}IAB GCC announces new Board members and elects Chair and Vice Chair{:}{:ar}مكتب الإعلانات التفاعلية في دول مجلس التعاون الخليجي يعلن عن انضمام أعضاء جدد وينتخب رئيساً ونائب رئيس جديدين لمجلس الإدارة{:}

{:en}IAB GCC announces new Board members and elects Chair and Vice Chair{:}{:ar}مكتب الإعلانات التفاعلية في دول مجلس التعاون الخليجي يعلن عن انضمام أعضاء جدد وينتخب رئيساً ونائب رئيس جديدين لمجلس الإدارة{:}

{:en}Dubai – United Arab Emirates – The IAB GCC held its General Assembly on 6 April 2022 in which it announced the new Board for the 2022-2024 period. Comprised 15 different companies representing: · Publishers/Sales Houses: Anghami, Augustus Media, Choueiri Group, MBC, MMP · Agencies: GroupM, Havas, MCN, Omnicom Media Group, Publicis Media · Technology Platforms: Amazon, Google, Meta, Snap, Twitter In the first board meeting of their term on 21 April 2022, representatives of these companies re-elected Rayan Karaky as Chair of the Board Michel Malkoun as Vice-Chair of…

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{:en}Choueiri Group’s “DigiNet Arabia (DNA)” appointed as the Exclusive Media Representatives for leading event agency “Brag” in the UAE{:}{:ar}شركة DigiNet Arabia (DNA) التابعة لمجموعة CHOUEIRI GROUP تغدو الممثل الإعلامي الحصري لوكالة Brag الرائدة في تنظيم الفعاليات في الإمارات العربية المتحدة{:}

{:en}Choueiri Group’s “DigiNet Arabia (DNA)” appointed as the Exclusive Media Representatives for leading event agency “Brag” in the UAE{:}{:ar}شركة DigiNet Arabia (DNA) التابعة لمجموعة CHOUEIRI GROUP تغدو الممثل الإعلامي الحصري لوكالة Brag الرائدة في تنظيم الفعاليات في الإمارات العربية المتحدة{:}

{:en}Dubai, United Arab Emirates: (AETOSWire) DigiNet Arabia (DNA), which operates as part of Choueiri Group recently announced their latest appointment as the Exclusive Media Representatives for “Brag” in the UAE – One of the most awarded event agencies by Dubai Tourism for the past 8 years, as well as one of Abu Dhabi Tourism’s preferred creative agencies. The 5-year long tie-up which commenced on January 1, 2022, will witness DNA taking on the exclusive sale of advertising opportunities at Brag in Dubai and Abu Dhabi. Brag is an award-winning events…

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{:en}The Trade Desk and Choueiri Group partner to offer greater programmatic access in the Middle East{:}{:ar}شركة The Trade Desk ومجموعة Choueiri Group تتعاونان لتوفير وصول منهجي أفضل للإعلانات في الشرق الأوسط{:}

{:en}The Trade Desk and Choueiri Group partner to offer greater programmatic access in the Middle East{:}{:ar}شركة The Trade Desk ومجموعة Choueiri Group تتعاونان لتوفير وصول منهجي أفضل للإعلانات في الشرق الأوسط{:}

{:en}London, United Kingdom,  (AETOSWire) :Today, global advertising technology leader, The Trade Desk announces a new partnership with Choueiri Group, the leading media representation group in the Middle East which has close ties with many of the region’s largest broadcasters and publishers. The partnership will open greater access to programmatic ad inventory across the Middle East region. The move will allow advertisers to launch and manage their digital campaigns across multiple channels, including desktop, mobile, Connected TV and Digital-Out-Of-Home (DOOH). Choueiri Group’s extensive inventory will provide brands with scale not previously…

{:en}Choueiri Group’s digital arm DMS lauded and recognized for its “publisher first-party data” capabilities{:}{:ar}تكريم DMS، الذراع الرقميّة لـ Choueiri Group، لقدراتها كناشر لبيانات الطرف الأول{:}

{:en}Choueiri Group’s digital arm DMS lauded and recognized for its “publisher first-party data” capabilities{:}{:ar}تكريم DMS، الذراع الرقميّة لـ Choueiri Group، لقدراتها كناشر لبيانات الطرف الأول{:}

{:en}Dubai, United Arab Emirates-(AETOSWire) With the demise of the third-party cookie, publishers’ first-party data is gearing up to become the latest gold standard for advertisers. Leading industry authority New Digital Age (Covering the latest news, insights, opinions and research on all aspects of digital media and marketing), recently partnered with audience platform Permutive to launch ‘The Pitch’ – a Dragons’ Den-style contest where market-leading publishers were invited to prove to a panel of agencies that their first-party data offer could deliver campaigns on client KPIs, without the use of any…