The next generation of manufacturing

By Ekow Nelson: Vice president of Ericsson Middle East and Africa Enforced changes in work patterns and the shifts to remote working imposed by the COVID-19 pandemic on large sections of the global economy has accelerated the pace of digital transformation that was already underway. Despite the uncertainty caused by the pandemic, service providers continued to switch on 5G. Commercial 5G deployments with leading service providers took place during 2019 and 5G subscriptions have already passed 500,000, mainly in the Gulf countries, according to the latest Ericsson Mobility Report. Trends…

Leading Telecommunications Provider, Telefónica, Increases New User Retention by 50% Using Swrve

SAN FRANCISCO– (BUSINESS WIRE/AETOSWire)-– Swrve, the leader in mobile marketing and customer engagement, announced today that Telefónica, one of Europe’s largest telecommunications providers, has used Swrve to increase retention by 50%, boost existing app user engagement by 40%, and inspire valuable app user activity across their mobile campaigns for the Smart Wifi app. With over 300 million customers across 17 different countries, Telefónica needed a solution that was dynamic enough to help deliver individualized experiences that were relevant to each user, and help them lift their app ratings in the process. “Your…

Telefónica Selects Swrve To Drive Customer Engagement

Swrve Selected as Premier Technology Partner for Telefónica, One of the World’s Largest Telecom Operators and Mobile Network Providers SAN FRANCISCO–(BUSINESS WIRE/AETOSWire)-– Swrve, the world leader in real-time, relevant customer engagement, announced today that Telefónica, one of the largest telecommunication operators and mobile network providers in the world, has chosen Swrve to drive app adoption, engagement, and subscriber satisfaction. With this partnership, Telefónica will be able to reliably scale relevant, real time customer experiences to more than 350 million customers across 14 countries worldwide. Telefónica has chosen Swrve as their…